Wealth Creation Affiliate Website Promotion—An All Or One Proposition?
If you’re familiar with Jamie McIntyre’s works, you might have come across the piece in one his books that talks about choosing one or two investment strategies for wealth creation and focusing on those. I was reintroduced to that idea the other day, which got me thinking—does this apply to affiliate website promotion, too?
Mastering The Arts
Normally I would apply Jamie’s principle to most anything—do one or two things exceedingly well, focus your efforts on them, and let go of the rest. But for affiliate programs, I think we have to take a wider approach.
Just doing one thing to promote your affiliate website will really restrict your traffic. You’ll miss large segments of potential visitors and buyers, and you won’t have a great rate of conversion. The internet is much different than traditional retailers in that everyone who enters your “store” will not be there with the intention to buy. Only a small percentage of visitors actually convert to become buyers. That means that volume is everything.
The most effective marketing plans for affiliate websites do not focus on only one technique—they employ a varied mix, and yours should to. This mix may be similar (like blogging, article submissions, newsletters…), but each piece will increase the outreach to potential visitors and buyers.
It’s certainly good to improve your skills and expertise as an internet marketer in each thing that you do, but marketing on the internet is less about being the absolute professional and more about mass-marketing. It’s also about attracting the attention of the search engines, and that is primarily about getting your name and content out there.
In the case of marketing your wealth creation affiliate website, then, mastery is less important that doing several things well. Choose your most effective marketing method, place emphasis on getting good at it, but also spend some time in each arena so that you get the word out to as many potential visitors as possible.
Sean Rasmussen
Online Affiliate Websites
Wealth Creation Affiliate © 2005 - 2008
Tags: affiliate, Affiliate Marketing, Affiliate Website, Marketing, Promotion, Traffic, Wealth Creation Affiliate
Tags: affiliate, Affiliate Marketing, Affiliate Website, Marketing, Promotion, Traffic, Wealth Creation Affiliate
